What: New skills or product knowledge for the licensed trade.
Where: Location dependent on what you want to learn.
How long: Usually 2 to 3 days, sometimes split over different months (if you are not within travelling distance we organise an overnight stay in a local hotel).
When: Dates to suit, during 2019.
Structure: Depends on the learning opportunity you are looking for. This could be a place on a course learning about a product, or experience working in a luxury venue to help you see best practice and learn new ideas.
Who this is suitable for / criteria: Suitable for anyone working in the licensed trade, involved in serving and recommending drinks to customers, looking for the opportunity to learn new skills or gain expert product knowledge in a key area. You must be working in a role where you can put the skills into practice.
What you will learn: You tell us what skills you want to learn, or which product you want to learn more about - tell us the one area you want! This could be a place on a course where you learn about cocktail mixology, or wine appreciation through a WSET course. You could also have the opportunity to study at Scotland's first accredited centre of learning for whisky and gin education, The Edinburgh Whisky Academy. The Academy has offered our scholars a place on either their Diploma in Single Malt Whisky (2 day course - info here) or their Diploma in Gin (1 day course - info here). Both Diplomas are awarded and certified by the Scottish Qualifications Authority, so there is a formal assessment at the end of the course. What do you want to learn in the drinks category?
Tell us: In your application tell us what your role involves, and your passions for the drinks industry. Explain what you want to learn about, and how the new skills you gain will help your role, and the company you work for.
How The BEN helped Lisa